Keynote Talk by Brian Baldwin, Lead Solution Engineer – Education at Esri

Wednesday, April 9 at 11:00am

Morrill 245

In-person lecture

Free and open to the public

Creating maps might seem routine, and it’s easy to underestimate the value of your skills (“Anyone can do this, right?”). But in the real world, mapping can have life-changing—and even life-saving—impacts. A simple map showing ALS clinic locations and available services can be critical for patients seeking care. The same goes for mapping bike lanes, park access, native species habitats, and countless other datasets that shape communities and inform decisions.

This presentation will highlight essential geospatial skills and knowledge that can help you make a meaningful impact—whether through volunteer efforts or in a professional setting.

About the Speaker

Brian Baldwin is the Lead Solution Engineer supporting Higher Education at Esri, the global leader in Geographic Information Systems (GIS) software. Brian has been working in the geospatial industry for more than 13 years and has taught GIS at the University of Wisconsin-Milwaukee and Salem State University. GIS brought Brian to the frozen tundra of Duluth MN as a digitizer, to the Big Island of Hawaii as a GIS Analyst, and the streets of Milwaukee as a Crime Analyst.

About the Event

"Oh, Mappy Day!" is April 9 – a day to celebrate all things GIS. Join us in Morrill 245 from 10am-12pm, or at the Harp in North Amherst at 5pm-7pm for Mappy Hour with a Silly Map Competition and Map Trivia.